About Us - Baha Tourism Association

Our journey began in 2024 with a simple vision: to be a bridge between tourism aspirations and evolving realities. We were inspired by our deep belief that the tourism sector is one of the most important drivers of economic and social development in the Kingdom of Saudi Arabia.

Over the past years, we have succeeded in building a broad network of strategic partnerships with leading companies and institutions in the tourism sector. We have also developed a number of pioneering projects that have contributed to strengthening the Kingdom's position as a global tourism destination.

Today, we continue our steady journey towards achieving the Kingdom's Vision 2030, working to develop innovative solutions that meet the needs of the growing tourism market and contribute to building a bright tourism future.